In a research report released by PwC, the aging population and increased healthcare costs are among the key drivers of the health supplement market. With a larger population approaching their old age, more are considering the intake of health supplements as a proactive approach to prevent potential diseases and reduce long-term medical costs.  With that […]

Along with the trend of rising health awareness and consciousness, antioxidant alkaline water has become a thing. Especially since the onset of the COVID-19 pandemic, consumers are increasingly interested in options that promote stronger immunity.  However, the abundance of offerings in the market has reduced the purchase decision-making to factors such as the most attractive […]

“We treat every grain with gratitude. This gratitude is reflected in every part of the handling process of our rice.” With rice functioning as the staple of every Asian and central to the Asian way of life, culture and traditions – a potential market of nearly 4 billion people; the idea of running a rice […]