Established in 1995, Katrina Group Ltd has been operating a chain of restaurants and cafés under different brands. In 2015, the Group launched online food ordering and delivery services for three of its brands, and a year later it listed on SGX Catalist. As part of its expansion plan, it has recently opened a new outlet “So Pho” in Jakarta, updated menus across different brands and rolled out a new reward programme to further engage its customer base.
Welcome to the inaugural issue of BrandAsia, a channel that spotlights Business Excellence in Asia. In our first issue, we are glad to have the support of market leaders from all over Asia contributing with their experience, knowledge and viewpoints. Over a span of more than two decades, through our journey as a creator and incubator of brand concepts, we have witnessed the creation, flight and transformation of many Asian-based businesses.
Experience and true connection is the prize in today’s increasingly online, digitized world. Even just a simple get-together with friends over some great food and a glass or two of wine or spirits offers a chance to create a convivial experience–a simple, genuine, direct and authentic shared moment that brings sincere happiness.
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