Beijing Tong Ren Tang: Tradition Rooted in History, Progress Driven by Innovation
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Beijing Tong Ren Tang (BTRT), founded in 1669, is one of the oldest and most renowned names in traditional Chinese medicine (TCM). Throughout its long history, the company has effectively integrated centuries-old practices with modern innovations, building a legacy that has lasted over 350 years.
Beijing Tong Ren Tang Chinese Medicine Co., Ltd (BTRTCM) serves as the global expansion arm of BTRT, with a mission to introduce TCM to the world. It stands as a symbol of premium Chinese medicine, merging ancient healing traditions with state-of-the-art technology.
Innovation in Products and Marketing
In 2024, BTRTCM expanded its product line with bold innovations. The company introduced unique products such as Ganoderma Lucidum Spores Chocolate, produced at its GMP-certified plant in Hong Kong. This move demonstrates their ability to modernize TCM offerings to meet evolving consumer preferences. These products are part of BTRTCM’s broader strategy to blend traditional practices with modern techniques, reflecting the company’s commitment to technological innovation and market adaptability.
Expanding Global Footprint
Beyond product innovation, BTRTCM is broadening its global presence. The company has opened over 160 retail locations, health centers, and cultural centers across 26 countries and regions. With trademarks registered in more than 100 countries, BTRT products are now available in over 40 countries, expanding the global reach of traditional Chinese medicine. This international expansion reflects the company’s goal to make TCM a global choice and highlights the growing interest in holistic wellness worldwide.
Stroke Prevention Campaign 2024: A Community Initiative
As part of its commitment to public health, BTRTCM has been running the ‘Stroke Prevention Campaign’ since 2016. In 2024, the campaign included events at various locations, including the TKO Plaza, featuring health workshops and hands-on activities such as Baduanjin exercises and a self-test guide for Chinese medicine. Participants engaged in enjoyable and educational activities aimed at raising stroke awareness while learning about the health benefits of traditional Chinese remedies. These initiatives highlight BTRT’s mission to combine health education with product promotion, strengthening its presence in the community.
Commitment to Quality and Technology
BTRTCM’s success is rooted in its unwavering commitment to quality. In the first half of 2024, the company’s revenue reached HK$ 664.5 million, supported by its strict quality control systems and proactive approach to market challenges. Simultaneously, technological upgrades in production processes have improved efficiency and cost competitiveness, ensuring that BTRTCM maintains its high standards. With certifications like GMP and ISO22000, BTRT continues to set the standard for excellence in both product and process innovation.
About Beijing Tong Ren Tang
Beijing Tong Ren Tang is a globally renowned brand with over 350 years of heritage in Traditional Chinese Medicine (TCM). Founded in 1669, it is dedicated to providing high-quality herbal remedies and promoting holistic wellness worldwide.
Learn more at www.tongrentang.com.