Growing up at a time when digital interfaces became omnipresent, young car owners tend to be first adopters of new technology. In most cases, the traditional buying model does not apply to them. Bentley’s technology-led innovation is able to draw the young car owners’ attention to its latest models.
Established in 1995, Katrina Group Ltd has been operating a chain of restaurants and cafés under different brands. In 2015, the Group launched online food ordering and delivery services for three of its brands, and a year later it listed on SGX Catalist. As part of its expansion plan, it has recently opened a new outlet “So Pho” in Jakarta, updated menus across different brands and rolled out a new reward programme to further engage its customer base.
Welcome to the inaugural issue of BrandAsia, a channel that spotlights Business Excellence in Asia. In our first issue, we are glad to have the support of market leaders from all over Asia contributing with their experience, knowledge and viewpoints. Over a span of more than two decades, through our journey as a creator and incubator of brand concepts, we have witnessed the creation, flight and transformation of many Asian-based businesses.
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