“We treat every grain with gratitude. This gratitude is reflected in every part of the handling process of our rice.” With rice functioning as the staple of every Asian and central to the Asian way of life, culture and traditions – a potential market of nearly 4 billion people; the idea of running a rice […]
“I don’t think anyone can afford to rest when it comes to consumer goods. Branding is dynamic and consumers are constantly on a lookout for new products and ideas.” Hosen Group’s founders Mr Lim Hai Cheok and Mdm Chong Poh Soon started their business in Singapore’s Chinatown in the early 1970s. Their retail shop’s central […]
“I think we stand a very good chance to be the Watsons or Guardian of the pet industry.” Fresh out of starting a new business with a classmate, Ng Whye Hoe recalls answering the call from his mother to run the then troubled Pet Lovers Centre. Whye Hoe recalls, “I hesitated as it was doing […]